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About the company

Founded in 1902, British American Tobacco is a global business that continues to go from strength to strength. We have world-class tobacco brands and we are committed to leading in next-generation products.

Souza Cruz, a member of BAT group, is a company recognized by a responsible and innovative performance company. Our success story is marked by an ability to reinvent and develop new skills, which makes us overcome every challenge.

About the Programme

O Programa


If you have what it takes, no other organisation offers a graduate experience quite like BAT’s. It’s fast-paced. Exciting. It’ll stretch you to the limit. And prepare you for a management role in just 12 months.
Our unique programme throws you into a real job from day one; develops your potential through world class training – connecting you with fellow graduates and senior colleagues from across the globe; and, ultimately, sets you up for a successful career ahead.



We don’t believe in hand-holding at BAT. It’s down to you to take the initiative when it comes to your career. 70% of your learning and development will be on the job. 20% will be through coaches, mentors and colleagues. And the final 10% will be formal training, which you can find out more about by clicking the links below:
Your onboarding – a comprehensive introduction to our business and where you fit in.
The BAT Academy – our dedicated, world-class learning academy in England that all graduates attend twice in their first year.
World Class Learning – with world class trainings and over three thousand online courses, the graduates have access to some exceptional learning tools.
International Projects – working with colleagues from across BAT businesses on an international project to add value to our business.

About your impact and future

About your impact

  • About your impact

    You will have an impactful start and a busy year ahead. You’ll have a real commercial job from day one and prove that you can deliver results at the frontline of our business. Meeting consumers’ needs sits at the heart of what we do. Which is why it’s so important that you learn what this part of the business is about and prove you understand the challenges and opportunities of the people who work in these roles. The specific role will vary depending on your region and the functional area you join. But wherever you’re based and whatever your position, you’ll gain a vast amount of practical, hands-on experience in an incredibly short space of time. But make no mistake, though you’ll be new to the business – and maybe even the commercial world in general – these first few months will be more than just a learning exercise. You’ll be doing a real job from day one. And we’ll expect you to deliver real, commercial results.

About your future

  • About your future

    We’re serious about putting you on the right career path, and consider our Global Graduate Programme as a stepping-stone to bigger and better things. Of course, no two careers are the same, but here’s an outline of how you could expect to progress over the next five years.  
    • Global Graduate Programme: Build your understanding of consumers, your functional skills and practical hands-on experience.
    • Junior Manager: Sharpen your functional and leadership capabilities, while developing a deeper understanding of consumers.
    • Manager: By now, your functional skills and management capabilities will mark you out as a true business leader.

Opportunity areas

  • Human Resources

    You’re in for a busy year. Through your commercial challenge you’ll develop a key appreciation of the role that a large part of our workforce undertakes. But that’s just the start; we want you to fully get to grips with the strategic nature of HR. After that, you’ll be well prepared for a career in any one of the following areas of HR: Generalist, Attraction & Recruitment, Performance & Learning or Organisational Effectiveness.

  • Marketing & Sales

    Over 12 months, you’ll learn trade marketing fundamentals from your field-based commercial role and move on to roles covering brand positioning, brand authorship, consumer dialogue, account classification, strategy planning and market tracking.

  • Finance

    Once you’ve gained experience from your commercial challenge in one of our end markets, you will have numerous opportunities to further develop your career by working in Corporate Finance, Corporate Tax, Treasury, Audit, Mergers & Acquisitions or in one of our regional finance shared service centres.

  • Operations

    Taking your experience from the commercial challenge, you’ll get to build your knowledge of the range of BAT Operations, and you’ll have some great business areas to choose from: Leaf (buying tobacco from farmers), Plan (balancing supply with demand), Logistics (managing supply chain flow and strategy), Product Innovation (working with Marketing & Sales and R&D to introduce new products).

  • Tobacco

    Our global experts develop quality products by achieving the perfect balance between blending, cigarette design, process and technology. Working across global boundaries with our Leaf, Group Research & Development and Marketing teams, they analyse local customer insights and translate them into ideas that ensure we continue to innovate and improve our products to meet consumers’ needs.

  • Legal & External Affairs

    We operate in a controversial industry, in challenging markets and on complex projects. We may be obliged to pursue legal challenges against regulation that we feel is unreasonable, we need to engage with governments to get our messages across, and we lead the business’s sustainability efforts. These are big, exciting, rewarding jobs.